Híbridos, glocalizados y hecho en México: influencias extranjeras en la programación televisiva mexicana desde los cincuentas
Keywords:
hybridation, soap opera, global, local, regionalizationAbstract
Applying theories of cultural hybridation, the argument of this article is that Mexican entertainment programmes –soap opera particularly– is fundamentally a hybrid that undermines the celebrated “mexicanity”. History of soap opera is shown, considering its global and local characteristics. Also it argues that while it reaches formal stability, open hybridation decreases. Moreover, affirmations of a recent regionalization, in which producers adopt a South-American social realism or increase to the maximum exportability by universalizing the product, have been exaggerated. It would be useful to think in soap opera as a hybrid in its early stages, but since the 60s is accredited as a Mexican device.
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Global Media Journal México, publicación semestral, editada por el Departamento de Psicología y Comunicación de Texas A&M International University, Laredo, Texas, Estados Unidos; y la Facultad de Ciencias de la Comunicación de la Universidad Autónoma de Nuevo León, México. Editores responsables: Dr. José Carlos Lozano y Dr. Francisco Javier Martínez Garza. Datos de contactos: jose.lozano@tamiu.edu, tel. (956) 326-3117 y francisco.martinezgz@uanl.edu.mx, teléfono (81) 83294000, Ext. 7710 y 7711. Reserva de derechos al uso exclusivo número 04 – 2017- 080814012900- 203, expedido por la Dirección de Reservas de Derechos del Instituto Nacional del Derecho de Autor. ISSN: 2007-2031. El editor no necesariamente comparte el contenido de los artículos, ya que son responsabilidad exclusiva de los autores. Se prohíbe la reproducción total o parcial del contenido, ilustraciones y textos publicados en este número sin la previa autorización que por escrito emita el editor.
