The Understanding of Romance in Audiences of 50 Shades of Grey

Authors

  • Beatriz Elena Inzunza-Acedo Universidad de Monterrey (UDEM), Mexico

DOI:

https://doi.org/10.29105/gmjmx12.23-3

Keywords:

romance, audiences, 50 Shades of Grey

Abstract

The success of 50 Shades of Grey was a controversial issue within Mexican audiences, because it represented a liberal perspective of women’s sexuality within a conservative-Catholic society. This study presents the results of 587 surveys and 5 focus groups with Monterrey’s population, which main objective was to recollect information on the social representations of romance and their relationship with what is portrayed in the film 50 Shades of Grey. Findings show that most of the identification of the audiences with the story was based on the expectations of the traits that romantic partners should have, are similar to what is found in Christian Grey and Anastasia Steele.

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Author Biography

Beatriz Elena Inzunza-Acedo, Universidad de Monterrey (UDEM), Mexico

Profesora-Investigadora Asociada

Departamento de Ciencias de la Información

División de Educación y Humanidades

Universidad de Monterrey

References

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Published

2015-12-15

How to Cite

Inzunza-Acedo, B. E. (2015). The Understanding of Romance in Audiences of 50 Shades of Grey. Global Media Journal México, 12(23), 35–48. https://doi.org/10.29105/gmjmx12.23-3